The

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Captain

PURU

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Download Book 1 in The Adventures of Captain PURU series from Amazon by searching Captain PURU in your local Amazon Store

THE SUN: The Energy, The Light, The Frequency

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The Sun is more than just a book—it's a return to a natural rhythm. With a perfect balance of accessible, practical guidance, and timeless insight, this book offers a powerful case for reconnecting with sunlight the right way. Discover how light nourishes your body, regulates your sleep, supports mental clarity, energises your cells, and plays a vital role in immunity, fertility, skin health, and emotional well-being.

The Frequency Diet

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The Frequency Diet is a modern guide to diet and lifestyle, focused on enhancing and maintaining good health, achieving a youthful appearance, losing weight, and avoiding toxins to heal or stay disease-free.

The Frequency Diet cover artwork back cover high res

PURU and his crew are mascot for the PURU Transgascogne Sailing Race

Captain PURU is passionate about natural personal health and sustainability. He is on a mission through his adventures to help people live more natural lives through better personal care and environmental consciousness.

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MEET PURU

Hi, I'm Sylvain the creator behind the character Captain PURU and PURU Suisse the 100% natural personal care brand on a mission to educate entertainingly the benefits of 100% natural personal care. I grew up on an organic macro-biotic diet in London in the 80s and moved to Zürich with my family in 2015. I initially found it challenging to find truly natural products in Switzerland, so I started making my own. This lead to the opportunity to found PURU Suisse in 2018 who now has ISO certified production facilities in Europe making the best 100% natural products for its loyal customer base.

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Captain PURU

Natural Personal Health

Captain PURU stands for purity in lifestyle and is the mascot for PURU, Switzerland's top natural sunscreen brand. Captain PURU is also the author of The Sun: The Energy, The Light, The Frequency, Pudgy Penguin children's books and Health & Lifestyle guide

The Frequency Diet

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Raise your Vibrational Frequency with small accumulative changes to your decision making and how your treat others

Excerpt form the Frequency Diet Course with @Sebbusz Live on Udemy: https://www.udemy.com/course/frequencydiet/

Based Upon the Frequency Diet book available on Amazon: https://a.co/d/06mHUt7

Elevate your way of lifestyle more frequently

Sunlight activates pigment-producing cells, building your skin’s natural solar shield.

Gradual, intentional exposure to the full spectrum of sunlight helps protect against damage and supports the body’s repair systems.

The real risk comes from overexposure without adaptation.

Your skin type, diet, detox function, and lifestyle all affect how well your body can respond and produce pigment.

Sun exposure when paired with a clean diet, consistent rhythm, and use of 100% natural mineral based sunscreen, sunlight becomes a tool for health, not harm.

#Sunlight #Pigment #SkinHealth #NaturalHealing #SunSafe #FrequencyDiet #CircadianRhythm #SunTherapy

Higher Vibrational Frequency Foods

Don't chase labels but check the actual source and quality of your fresh produce and get local, higher vibrational food without toxins

Checkout the Frequency Diet book on Amazon and PURU 100% Natural Sun Care

The Toxic Truth About Sunscreens in Swimming Pools

Many are unaware of the hidden dangers lurking in their sunscreen bottles. Most commercial chemical sunscreens contain petrochemicals like oxybenzone, avobenzone, Ethylhexyl triazone homosalate and octinoxate. While these ingredients are intended to protect your skin, they may come with significant downsides. These chemicals have been shown to harm marine life and cause coral bleaching when washed off in the ocean. Additionally, when these sunscreens come into contact with chlorine and other cleaning agents used in swimming pools, they form toxic by products.
Read full article here:
https://puru.ch/the-toxic-truth-about-sunscreens-in-pools/

“The sun is far more than just a source of warmth and light—it is an essential force that influences life in ways, both seen, and unseen. While modern perspectives often emphasize caution regarding sun exposure, ancient traditions and emerging knowledge highlight its deep connection to human well-being. By understanding how to interact with the sun wisely, we can embrace its benefits while minimizing risks.

Your eyes should naturally be receiving sunlight throughout the day. As long as you can see outdoor light—even through a window or across a few metres—you’re getting some sunlight into your eyes. Of course, your eyes receive much more light when exposed to direct sunlight (without looking directly at the sun), especially when you're not wearing sunglasses. Even simply looking around horizontally allows light in, and you absorb even more light by glancing upward toward the blue sky.

The sun’s light reaches the eyes first, and this is no accident—the eyes are your body’s most sensitive and direct connection to the sun. The eyes serve as the primary gateway for light to influence the brain, and all your energetic rhythms.”

Excerpt From
THE SUN: The Energy, The Light, The Frequency
Sylvain Horwood
This material is protected by copyright.

“Hair is not often thought of as something connected to the sun—but it should be. It’s the highest point of the body, the closest to the sky, and naturally exposed to light. Just as a tree’s leaves stretch toward the sun and grass flourishes with light, your hair is also meant to grow under natural sunlight.”

Excerpt From
THE SUN: The Energy, The Light, The Frequency
by Sylvain Horwood

🍏 Should You Eat an Apple a Day to Keep the Doctor Away? 🍏

We’ve all heard the saying, but how true is it? The answer depends on the quality, source, and vibrational frequency of the apple you’re eating.

An apple is at its highest vibrational frequency while still attached to the tree 🌳✨
Fresh, living food carries the most life energy. The moment it’s picked, it begins losing its vibrational charge—some faster than others, depending on how it’s handled.

🌞 The Hidden Power of the Sun:

The Electromagnetic Spectrum 🌞

Ever wonder what’s really coming from the sun besides warmth and light?

Let’s break down the electromagnetic spectrum — and how it touches every part of your body, your health, and even your mood.

Infographic below from My Book - The Sun: The Energy, The Light, The Frequency

What is the difference between chemical and mineral sunscreen! Discover why mineral sunscreen is safer for you and the environment. #MineralSunscreen #SunscreenBenefits #EcoFriendly

Excerpt form an interview by Charles Cormier and the CEO Wisdom Podcast : https://youtu.be/1WaXo1AVnx8?si=bfBbt_X9SotK9sWk

Quality > Label 🌱✨

When it comes to your health, it’s not just about a certification or a sticker at the supermarket.
Organic fruits and vegetables often look identical to non-organic ones.
But real, natural produce:
🌾 Grows smaller and stronger
🌾 Is farmed in mineral-rich, healthy soil
🌾 Carries more life energy (vibrational frequency)

Freshness matters.

Source matters.

Quality matters.

Organic certifications can be costly, and even then, seeds, fields, and farming practices sometimes overlap. No label guarantees true purity. 🚜
Freshly picked produce and naturally raised meats have the highest vibrational frequency when harvested — but that frequency declines the longer food is stored, processed, or preserved.

Trust your senses, trust your source.

Prioritize freshness and nature over fancy packaging.

🌿 Choose quality. Choose Frequency. 🌿

The Frequency Diet book available on Amazon: https://a.co/d/06mHUt7

Elevate your way of lifestyle more frequently

The Secret to Getting What You Want

Physical manifestations start as Ideas in the mind and is a powerful concept but you also need actions and energy to get what you want, so you have to do the work and go and get what you want by physically exerting energy towards your goals while being disciplined.

Excerpt form the Frequency Diet Course with @Sebbusz Live on Udemy: https://www.udemy.com/course/frequencydiet/

Based Upon the Frequency Diet book available on Amazon: https://a.co/d/06mHUt7

Elevate your way of lifestyle more frequently

#TheSecret

The Impact of Toxins on Creativity

Avoid toxins to improving cognitive ability and give clarity of mind for better creative work

Create your best, by knowing the large number of potential toxin sources with The Frequency Diet.

Excerpt form the Frequency Diet Course with @sebbusz Live on Udemy: https://www.udemy.com/course/frequencydiet/

Based Upon the Frequency Diet book available on Amazon: https://a.co/d/06mHUt7

Elevate your way of lifestyle more frequently

🔥 24 HOUR PROMO! 🔥
The Frequency Diet is FREE to download on the Kindle app for the next 24 hours only!

Learn how to eat better, live better, and feel better — naturally. 🌱💫

💬 All I ask is that you leave a quick review if you enjoy it — it really helps 🙏

📲 Download it now via the link or search “The Frequency Diet” on Amazon Kindle by Sylvain Horwood.

https://a.co/d/aoSLfbQ

#TheFrequencyDiet #HealthFromWithin #NaturalLiving #KindleFree #HealthyLifestyle #HolisticHealth #BookPromo #WellnessJourney

Finding Profound meaning in old classic movies - Groundhog Day

If you want to break from the mundane, repetitive and going nowhere feeling you need to optimise every part of your day and decisions and this starts with food, diet and lifestyle choices

Excerpt form the Frequency Diet Course with @Sebbusz Live on Udemy: https://www.udemy.com/course/frequencydiet/

Based Upon the Frequency Diet & Lifestyle series of books available on Amazon: https://a.co/d/06mHUt7

Elevate your way of lifestyle more frequently

Toxins affect your energy levels and vibration and clarity of mind

Avoid toxins and feed your self high vibrational nutritional produce to create a positive feedback loop in your body for better energy

Excerpt form the Frequency Diet Course with @Sebbusz Live on Udemy: https://buff.ly/VKjofi7

Based Upon the Frequency Diet book available on Amazon: https://buff.ly/4bgtx1w

Elevate your way of lifestyle more frequently

The Truth about Seed Oils

Big Difference between highly processed Seed Oils where fillers, chemicals and additives are used to prolong shelf life and make it cheaper that can cause inflammation and blockages

Vs

Cold pressed gently extracted oil from high quality non-toxic nutrient dense seeds that are base of a whole tree/plant used to grow fruits and vegetables that we all compete for

Excerpt form the Frequency Diet Course with @sebbusz Live on Udemy: https://buff.ly/VKjofi7

Based Upon the Frequency Diet book available on Amazon: https://buff.ly/4bgtx1w

Elevate your way of lifestyle more frequently

Fulfilment is The Key to Lasting Happiness - Getting your house in order and your good work done is more likely to provide longer feelings of joy and lead to bliss. This starts as a foundation with better food, diet and lifestyle choices that are higher vibrational.

Excerpt form the Frequency Diet Course with @sebbusz Live on Udemy: https://buff.ly/VKjofi7

Based Upon the Frequency Diet book available on Amazon: https://buff.ly/4bgtx1w

Elevate your way of lifestyle more frequently

Maximise your steps and movement step by step and be wary and mindful of prolonged, persistent EMF exposure from emitting devices too close to body and skin to help prevent any damage or disrupt your body's natural healing process

Excerpt form The Frequency Diet Course with @sebbusz Live on Udemy: https://buff.ly/41v6Kfj

Based Upon The Frequency Diet book available on Amazon: https://buff.ly/4bgtx1w

Elevate your way of lifestyle more frequently

The benefits of Frequent positive changes, being present, self awareness and mental clarity to make life more simple
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Elevate your way of lifestyle more frequently

Low Vibrational Processed Packaged food vs High Vibrational natural food and how it reflects back on you and vibes you give off

Except form the Frequency Diet Course Live on Udemy: https://buff.ly/41v6Kfj

Based Upon the Frequency Diet book available on Amazon https://buff.ly/4bgtx1w

Elevate your way of lifestyle more frequently

Unlock the Power of Frequency in your Life! Frequency is not just vibration and energy but it's how often you do something and how consistent you are in making choices.

Test your choices for improvement for improved experience.

Except form the Frequency Diet Course Live on Udemy: https://buff.ly/41v6Kfj

Based Upon the Frequency Diet book available on Amazon https://buff.ly/3QzBGEV

Elevate your way of lifestyle more frequently

The Power of a Clean Diet to get more done and the power of the morning ritual and coffee as a time to relax for at least for 5 mins with your thoughts

A extract from the Frequency Diet Course available on Udemy based on

The Groundbreaking Book The Frequency Diet available on Amazon: https://buff.ly/3WCJut5

See the whole Udemy course: https://buff.ly/3PSUyhM

🎉 It’s here!

The Frequency Diet Online Course has officially launched! 🌱✨

Want to feel better, look younger, and live a healthier, more balanced life? This course will guide you step by step to:
✅ Choose high-vibration, nutrient-rich foods 🍎
✅ Reduce toxins in your daily life 🚫
✅ Align your eating with the seasons 🌍
✅ Transform your lifestyle for sustainable health 💪

🚀 Whether your goal is to lose weight, boost energy, or embrace a natural lifestyle, the Frequency Diet Course is your ultimate guide.

🔗 Link in bio to join now!

Let’s elevate your health and vitality, together. 🌟
#FrequencyDiet #HealthyLiving #NaturalLifestyle #WellnessJourney

🚀 Embark on an Enchanting Adventure! 🌊

Book 2 of The Adventures of Captain PURU series:

Pudgy Penguins’ Perilous Pursuit to the Island of Secrets! 🐧✨ is here

This isn’t just a story about Pudgy Penguins —it’s a journey of transformation, courage, and unbreakable bonds.

Follow Captain PURU and the Pudgy Crew—Ben, Piplup, and Daily—as they brave wild waves, unravel mysteries, and face trials together. Every step of the way, they teach us that real treasures are found in courage, unity, and self-belief.

🎁 The Perfect Holiday Gift: This magical tale connects families, sparks imaginations, and creates precious moments of reading together. An unforgettable gift for children, nieces, nephews, and parents who love adventure!

Dive into the magic, bond over the journey, and discover the true secrets of the Island… ✨🐧

See more on Amazon : https://www.amazon.com/Penguins-Perilous-Pursuit-Secrets-Adventures-ebook/dp/B0DM6X4TSX

Food is not about Arbitrary labels or certifications it’s about the quality and source

Can organic labels be misleading? This segment provokes thought about organic certifications and why quality and source matter more. #OrganicLabels #FoodQuality #StayInformed

Dive into the fascinating world of how words shape our emotions! This clip explores the intricate relationship between language and feelings. Perfect for those curious about the power of words!

A short Clip From ‘A Conversation with Seb part 2’ Seb is a Mindvalley Certified Life Coach who can help with Rapid Transformational Therapy.
Full Conversation Here: https://buff.ly/4dVVGKZ

#LanguagePower #EmotionalIntelligence #WordMagic

Discover Your Ikigai: The Secret to a purposeful Life

Dive into the concept of Ikigai and learn how to find your true passion and purpose in life! This clip is perfect for anyone seeking direction and meaning. #Ikigai #LifePurpose #FindYourPassion

Full Video on YouTube: https://buff.ly/3YqoE1l

100% Natural Non-Whitening Mineral Sunscreen Zero White-Cast

A short Clip From ‘A Conversation with Seb’ who is a Mindvalley Certified Life Coach who can help with Rapid Transformational Therapy.
Full Conversation Here: https://buff.ly/4eT1dmC

Seb Busz is based in the UK and you can find all his links here: https://buff.ly/4dCPeZo

The Truth about Seed Oils

A short Clip From ‘A Conversation with Seb’ who is a Mindvalley Certified Life Coach who can help with Rapid Transformational Therapy.

Full Conversation Here: https://buff.ly/4eT1dmC

Seb Busz is based in the UK and you can find all his links here: https://buff.ly/4dCPeZo

How to Share Health Tips Without Being Annoying!

A Short Clip From ‘A Conversation with Seb’ who is a Mindvalley Certified Life Coach who can help with Rapid Transformational Therapy.
Full Conversation Here: https://buff.ly/4eT1dmC

@sebbusz is based in the UK and you can find all his links here: https://buff.ly/4dCPeZo

This short clip video explores the delicate balance of sharing knowledge about natural, healthier products without being overbearing. The discussion emphasizes how tone and timing are key when trying to inform others, particularly family, about the benefits of cleaner, more natural foods. The speaker highlights the importance of allowing others to enjoy their moment, rather than disrupting it with unsolicited advice, stressing that a gentle, non-judgmental approach fosters better conversations. It’s about creating awareness, respecting boundaries, and encouraging informed choices without forcing opinions. The message resonates with those passionate about wellness and natural living but mindful of how they share that passion with others.

A short Clip From ‘A Conversation with Seb’ who is a Mindvalley Certified Life Coach who can help with Rapid Transformational Therapy.
Full Conversation Here: https://www.youtube.com/watch?v=VXDxO0RyxSE&t=46s

@sebbusz is based in the UK and you can find all his links here: https://linktr.ee/sebbusz

Health is Like a Water Leak: Finding the Root Cause of Illness or Dis-ease

Health issues are similar to a water leak. Just like when you discover a damp patch on your wall, it's crucial to find the source of the leak rather than just addressing the visible damage. The same principle applies to health — instead of only treating symptoms, we need to identify and address the underlying causes.

#Health #Wellness #Holistic health approach #Rootcause #Wellnesstips

Chocolate Factory Switzerland - Aeschbach Tour with Captain PURU and Queen Rosa Pudgy Penguins have an unforgettable adventure at the Aeschbach Chocolate Factory Switzerland (Aeschbach Chocolatier) in Root, near Lucerne, Switzerland. As they embark on a sweet journey through this iconic Swiss chocolate haven, our penguin duo explores the art of chocolate making, from rich cocoa beans to exquisite truffles. Watch them delight in the sensory wonders of the chocolate production process, indulge in delicious tastings, and discover the secrets behind Switzerland’s finest treats.

Whether you're a chocolate lover or a fan of whimsical adventures, this tour offers a unique peek into the world of Swiss chocolate through the eyes of Captain PURU and Queen Rosa. Don’t miss their fun-filled visit to this famous family-run chocolatier, known for its handcrafted, premium-quality chocolate.

Schweizer Schokolade
Aeschbach Chocolatier Tour
Luzern Schokoladenfabrik
Schokoladengenuss
Handgemachte Schokolade

STOP Buying Pre-Cut Fruit

Eat Organic Unprocessed Fresh Seasonal and Locally Grown Fruit

Broccoli is best for Lungs

Cauliflower is best for Brains

Carrot are best for Eyes

Beetroot is best for Heart

Kidney beans is best for Kidneys

Ginger is best for Digestion

Celery is best for Bones

Figs is best for ....

Mushroom is best for Ears

Onion is best for Cells

For a complete guide on a healthy lifestyle grab a copy of The Frequency Diet on Amazon

Follow Captain PURU for more wisdom

#naturalfood #healing

Five things you should be doing more Frequently

• Drink pure natural mineral or spring water (or well-filtered tap water)
• Eat natural unprocessed foods
• Choose organic, free-range meats from a reputable supplier
• Snack only on unsalted nuts and fresh fruit when hungry
• Eat organic vegetables and pulses

More in The Frequency Diet

#organic #freerange #unprocessed #diet

Five Organs &

The Fruits and Vegetables you should eat

To aid in the recovery and repair of those organs

• 1. Heart: Beetroot, tomatoes, spinach, berries (rich in antioxidants and vitamins).
• 2. Lungs: Apples, carrots, broccoli (high in vitamins and fibre).
• 3. Kidneys: Kidney beans, cranberries, blueberries, kale (support kidney health).
• 4. Liver: Beetroot, grapefruit, leafy greens (aid detoxification).
• 6. Pancreas: Garlic, sweet potatoes, spinach (support pancreatic health).

Switzerland's most famous cheese, Gruyère has to be made from Raw milk

if it's to achieve the prestigious AOP certification

Even Emmental usually is made from raw milk, and must not be pasteurised if its to achieve AOP Certification.

Otherwise the cheese wouldn't have the same distinct flavour and character

#SwissCheese #gruyere #emmental

Is your chemical sunscreen contributing to your man boobs?

Some chemicals found in chemical sunscreen, like oxybenzone can interfere with the body’s hormones, including estrogen, potentially leading to hormone imbalances. 🧴

In men, this could contribute to a condition commonly known as 'man boobs.' These chemicals can mimic estrogen and throw off your hormonal balance, leading to unwanted effects on your body.

Not just for men, these chemicals are also linked to reproductive issues, and more in women too. So, next time you're choosing a sunscreen, you might want to think twice about what you're putting on your skin.

Consider switching to a mineral-based sunscreens that use ingredients like uncoated non-nano zinc oxide. These are not only safer for your skin but also better for the environment.

#HormoneHealth #SafeSunscreen #EndocrineDisruptors #ChemicalFreeLiving #HealthySkin #manboobs

What's wrong with your Chemical Sunscreen?

Chemical sunscreens usually use nano-particles

That can cause more toxins and pollutants onto your skin and into your body potentially causing skin damage

Number 1 Health Tip

Question your daily habits for dangerous toxins e.g plastic kettle, non-stick pans, utensils cosmetics, household products, clothing, bedding

Non-Stick Pans

They are approved safe but some chemicals can still leach into food, especially if it is scratched.

If using non-stick pans that and wash carefully to ensure you don't scratch the cooking surface.

Why is it important to buy Organic Food?

Organic food does not contain Genetically Modified Ingredients and has no chemicals sprayed during the production process

Less chemicals on your food is better especially when considering smaller berries which have a higher concentration of chemical on them.

A non-organic fruit berry smoothie could actually be more of a toxic soup

Some Interesting things you may not know about Chemical Sunscreen

Pudgy Penguins have almost 30 BILLION Views on Giphy for their GIFS

Incredible numbers only companies like Disney can achieve

they have created at least 6 Gifs of my character Captain PURU who is the mascot for PURU Suisse and the PURU Trangascogne Competitive Sailing Event.

These 6 Gifs alone have amassed almost 800K Views

#PudgyPenguins #PURU #GIPHY #GIFS #Sailing

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Captain

PURU

Read the Children's Book

THE SUN: The Energy, The Light, The Frequency

The Frequency Diet

PURU and his crew are mascot for the PURU Transgascogne Sailing Race

SHOP 100% Natural Organic Clothing

MEET PURU

100% Natural Sunscreen

FOLLOW THE ADVENTURES OF CAPTAIN PURU ON INSTA & TikTok

​Customer Reviews

Vera

Germany

Dovetail Apothecary

USA

Hubert

Switzerland

Contact Us

Our Products

Captain PURU

​

Follow Captain PURU on Instagram

SHOP
100% Natural Organic Clothing

FOLLOW THE ADVENTURES OF CAPTAIN PURU ON
INSTA & TikTok

Customer Reviews