PURU uses a refined and food-grade Shea Butter derived from the seeds of Shea or Karite Tree and is a powerful natural moisturizer and emollient. Shea regenerates and soothes the skin, protects it from external factors (such as UV or wind) and is also rich in antioxidants such as Vitamin A, E, and F.
Derives: Shea (Karite) Tree.
Process: We use a refined and food-grade Organic Shea Butter extracted from the seeds of the African Shea Tree. The refinement process uses no chemicals and removes odors resulting in smooth luxurious mixture. This also ensures the freshness of the product that won’t lose its effectiveness over time.